FEC Industry Experts
Here to answer your questions and help you succeed
*Panel of industry experts is subject to change due to availability of speakers.
*Panel of industry experts is subject to change due to availability of speakers.
As the president of one of the largest manufacturers for FECs, president of Amusement Construction Co. for FECS, and the owner/operator of a 60+ years old family entertainment center, Dutch has experienced the effects of two recessions and the shut-down of businesses due to COVID-19. His unique perspective and insight to how FECs have survived and how some have even thrived will help attendees understand better why the FEC business is a great opportunity even during bad economic times. Dutch is a 30+ year veteran in owning, operating, designing, building and supplying FEC facilities. As the leader of the most diversified supplier to the FEC industry, Dutch has successes and failures around the world and can help you make good choices to help you get your business started right!

Bill is an Account Executive for Amusement Products and a longtime amusement industry veteran with more than 35 years of experience. Throughout his career, Bill has worked closely with entrepreneurs and operators to plan, develop, and grow successful family entertainment centers—helping bring projects to life that include go-kart tracks, miniature golf, batting cages, bumper cars, and other revenue-driving attractions.
In addition to his work with FEC owners, Bill is also a business owner himself. He operates a successful mobile miniature golf company, giving him firsthand insight into what it takes to build demand, manage operations, and deliver memorable guest experiences. That combination of industry expertise and real-world ownership experience helps Bill guide others toward smart, practical decisions that support long-term success.
Nate has been a key member of the Delta Strike team for nearly a year, working closely with Family Entertainment Center (FEC) owners and operators to drive growth. He understands that success in FECs goes beyond selling attractions — it’s about staffing, guest flow, per-cap revenue, repeat visits, and creating experiences that keep families coming back. Nate helps operators implement solutions that strengthen both the guest experience and the bottom line.
Before Delta Strike, he built and led a national sales division of over 70 team members, driving 30% year-over-year growth through scalable systems and strong frontline leadership. A U.S. Army veteran with a background in intelligence analysis and public service, Nate brings discipline, strategic thinking, and practical, operational insight to every engagement.
He is also a published author on navigating difficult customer interactions, reflecting his deep expertise in guest experience and team development. Whether advising operators or sharing insights, Nate brings a practical, no-fluff approach grounded in real-world experience.
There is an old saying, “Find a job you love and you will never work a day in your life.” This is absolutely true for me. I walked into a fun center in Lynchburg, VA early in my insurance career because I saw their billboard while driving home from an event I was speaking at for summer camp directors. From that point on I have dedicated my time and career to learning everything about the family entertainment industry I can. There are many types of insurance products in the world but when you immerse yourself in every aspect of the industry you’re ensuring that you become a real master of the profession. In business your reputation is everything. I am proud and honored to have achieved a reputation as a trusted partner. Being hands-on and available at 2:00 am to discuss a claim is what has propelled me from that first fun center in Virginia to where I am now.

Chris is an experienced public speaker who has been in the amusement industry for 25 years. He has experience in installing, operating and maintaining arcades for amusement and water parks, FECs and route operations. He joined Intercard after a successful tenure as a regional director for industry leader Family Entertainment Group, where he oversaw arcade operations in major amusement parks including Kings Island and Carowinds along with major water parks Kalahari Resorts and Great Wolf Lodge.
Chris has worked with several other arcade industry giants, including Player One Amusement Group, Elaut USA and Tricorp Amusements.
A Pittsburgh native, Chris’ first arcade memory is playing the classic “Fascination” rollerball game at the legendary Kennywood Amusement Park. He began his professional arcade career as a technician for Dave & Buster’s in Pittsburgh. His favorite arcade game is “NFL Blitz 1999.” “That was one of the games I played in high school,” says Chris, “I actually own one and I keep it clean and running.”
Chris has many years’ experience speaking to large groups about arcades and operations in every format. His passion for the industry and love of helping operators succeed is contagious.

As the Director of Marketing & Investor Success with QubicaAMF, Bart is passionate about helping people bring their entertainment vision to life! He has spent over 40 years in the Location Based Entertainment industry with roles in operations, marketing, and training & development.
Prior to joining QubicaAMF, Bart spent 14 years with the BPAA (Bowling Proprietors’ Association of America) in the role of Managing Director of Membership & Educational Services supporting over 3,400 bowling and bowling based entertainment centers to help improve their profitability with in-person and online training.
Prior to joining BPAA, Bart spent 25 years with the Brunswick Indoor Recreation Group holding senior roles in operations and marketing. In addition to his domestic experience, Bart has worked internationally in China, Germany, and Austria.
Bart also serves as an Adjunct Professor at Campbell University where he teaches Business Philosophy and Business Law.
QubicaAMF has over 100 years of experience and can provide the perfect combination of bowling equipment, products, and services for new or existing bowling entertainment centers, FECs, Cinemas, or any other facility in the hospitality, retail, or restaurant industry. Our ongoing mission is Making Bowling Amazing. We are convinced that bowling has so much more potential to attract and entertain even more people. With our products, we will help our customers fully unleash that potential.

Hutch Costello is the Director of Sales and Business Development at Rhode Island Novelty® (RINCO), where he brings more than 30 years of growth and leadership within the organization. While attending college, Hutch began his career with Rhode Island Novelty as a 19-year-old warehouse employee. He advanced to customer service, Corporate Sales Account Manager, Corporate Sales Manager, and now leads sales strategy and new business development as a key driver of the company’s continued expansion.
Rhode Island Novelty, founded in 1986, is a leading designer, importer, and wholesale distributor of amusement toys, novelties, giftware, souvenirs, stationery, and incentive merchandise, offering a portfolio of more than 20,000 products across multiple categories. Hutch’s long tenure and deep industry knowledge give him a strong understanding of how the right merchandise mix, pricing, and product strategy can support revenue and guest satisfaction for family entertainment centers. He attended Bryant University and specializes in sales management and new business development.

Lisa graduated from Texas Tech University in Lubbock, TX with a BS in Dietetics. She worked in the pharmaceutical industry for over a decade, followed by a transition into Logistics. Driven by a growing passion for operational efficiency and problem-solving, Lisa made a successful transition into the logistics sector where she was able to spend time with companies like The Container Store and Ryder. It was this passion that ultimately led her to join Semnox Solutions three years ago. Lisa has been a part of the sales team for one year, where she brings together her background in healthcare, logistics, and client relationship management to deliver tailored solutions and helps her team drive business growth.

After graduating from Mercyhurst College with a degree in Hospitality Business Management, Adam began his career in the restaurant business. He started as an Operation Manager moving quickly to General Manager. Twenty+ years ago, Adam switched to the Family Entertainment Center business, managing all aspects of these facilities. Adam quickly excelled and became Vice President of Regional Operations for a management company which had him oversee 13 different locations in five different states, managing over 800 managers and team members. Adam joined Shaffer Distributing in October of 2018 as Business Development Specialist and works with our sales and FEC teams.
Shaffer Distributing is a leading supplier of coin-operated arcade games, redemption equipment, virtual reality, digital jukeboxes, and vending machines. We are an authorized distributor representing virtually every ultimate amusement and vending industry equipment manufacturer. We sell equipment, parts, and services to a diverse group of businesses, including fun and vending operators, universities, family entertainment centers, arcades, bowling centers, movie theaters, resorts, water parks, and many other types of entertainment-focused venues throughout the United States, Puerto Rico, and Canada.

Sheryl is the go-to authority for companies large and small, helping them attain profitable results, year after year. This marketing pro has more than twenty-five years of solid industry experience. She has broken records for sales and has won numerous awards for achievements in retailing, marketing and operations.
Her company, SherylGolf, provides a full range of services to clients in all types of businesses from across the country and around the world. Her expertise has helped hundreds of business owners with marketing, operations, sales, and staff training. With her vast experience, she has walked a mile (or more) in their shoes, and has lived to tell the story.
Sheryl is the author of numerous articles on marketing and profitability that have appeared in various trade publications. In addition, her books, “The PROs Guide to Marketing” continues to receive rave reviews and are top-sellers at the IAAPA Bookstore and International conferences. Her second book, “FUNdamentals of the Party Business” and her latest book, “The PROs Guide to Group Sales” are helping grow sales around the world.
Her passion and enthusiasm for helping clients is truly contagious, and she will help you obtain the results you want. Her consulting sessions are informative, energizing, fun and help you quickly achieve your goals. She delivers programs that your team will remember and can quickly adapt to your business to help grow sales and profits.

Dave Wallace is the President and Founder of Turfway Entertainment, a consulting firm located in Indianapolis, Indiana which helps many groups with many challenges in the FEC world. From concept creations, feasibility studies, operational set up, expansions or modernizing of existing properties, brand health checkups and operational management oversight or long-term contracts, he and his team can assist in maximizing revenues, profitability, relevancy and long term sustainability. Dave has over 25 years in operations and has successfully opened 85+ properties to date for independent and franchised businesses. As operators, his team is well versed and has expertise in all your business needs from start to finish.